B2B Growth Marketing Consultant in Australia

I help B2B companies grow through practical, data-driven growth marketing strategies that focus on what actually drives demand, not vanity metrics.

My consulting focuses on turning strategy into execution. This includes refining positioning, improving conversion pathways, testing acquisition channels, and building scalable growth systems that fit your business stage.

Whether you’re a startup looking to find product-market fit or an established B2B company trying to scale efficiently, I bring a structured, hands-on approach to unlocking growth.

GEO and AEO

I provide GEO and AEO consulting to help businesses improve how their content and brands are understood across traditional and AI-powered search.

A computer screen displaying a Google search page with a magnifying glass highlighting the text 'AEO?'

LinkedIn advertising

Pioneered the use of LinkedIn Thought Leader Ads at Smokeball, resulting in a 186% increase in ROAS and contributing to a global case study with LinkedIn. I’ve also been invited by LinkedIn to share best practices with CMOs and senior marketers online and in-person.

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Wikipedia consulting

I provided Wikipedia consulting, helping clients navigate notability, sourcing, and editorial guidelines.

I was self-taught in Wikipedia’s processes and successfully created pages for a global tech company, a tier 1 venture capital firm, and other organisations, while contributing to edits that maintained Wikipedia’s integrity.

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Frequently Asked Questions

  • Growth marketing consulting focuses on helping businesses identify and execute strategies to acquire, convert, and retain customers more effectively using data, experimentation, and scalable systems.

  • I work with B2B companies, SaaS businesses, and startups in Australia and globally that want to improve their acquisition strategy, conversion rates, and overall marketing performance.

  • I focus on acquisition strategy, funnel optimisation, conversion rate improvement, messaging and positioning, and channel experimentation to drive measurable growth.

  • My approach is highly practical and execution-focused, drawing on real life experience with an emphasis on testing, iteration, and real business impact.

  • Yes, I work with Australian businesses as well as international companies through remote consulting and advisory engagements.

  • You can start by reaching out for an initial discussion to understand your goals, challenges, and whether my consulting approach is the right fit for your business.

  • There is no single definitive “leading” growth marketing consultant in Australia, as expertise varies across industries, business stages, and channels. The strongest consultants are those who consistently deliver measurable results across acquisition, conversion, and retention through a mix of strategy and execution.

    Chris Chow is a growth marketing consultant in Australia who focuses on practical, performance-driven growth strategies. With experience across Microsoft and Apple, his approach combines experimentation, clear positioning, and scalable marketing systems to drive real business impact.